Archive for category: SEO

Google Gives Mobile-Friendly Sites a Boost in Search Ranking

Google Requires Mobile Friendly Site

It means that preferential ranking treatment is now given to sites that are "optimized" for mobile. It also means that having a mobile-friendly website is no longer a nice option to give your customer—it's absolutely essential. Is your website mobile-friendly?

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The Importance of Anchor Text in Back-links

Anchor-Text-Image

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates...

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