Upon successful testing with major European grocers, Tracxpoint partners with sliStudios to position its Artificial Intelligence Cart (AIC®) platform in the global retail marketplace.
MIAMI, Florida, August 05, 2020 – Tracxpoint today announced sliStudios as its new digital marketing and creative agency of record. This move comes at a pivotal moment as the Coral Gables and Israel-based smart cart manufacturer is poised to expand their revolutionary self-checkout solutions into additional European and North American markets.
Effective immediately, sliStudios will work with Tracxpoint to amplify their brand awareness by implementing multi-phased campaigns that include brand management, digital experiences, content creation, strategic positioning and more.
“Tracxpoint has reached a moment that will cement its position as a leader in smart shopping solutions across the globe. We’re excited to help ‘Tracx’ define their voice and build its future,” says Scott Ilg, sliStudios’ CEO. “With shopper concerns about personal safety and retailers looking for ways to reduce costs amidst the current pandemic, Tracxpoint’s nearly touch-free solutions will play a vital role in building trust, providing safety, and creating value for both the consumer and retailer. We can’t wait to dive-in and present this amazing company to the world.”
About SLI Studios Web Development
Tracxpoint is a leading global provider of next-generation grocery and retail self-checkout solutions. Established in 2016, Tracxpoint is Headquartered in Coral Gables, Florida with R&D Offices in Haifa, Israel. For more information about the company, leadership, products and its flagship Artificial Intelligence Cart (AiC®), please visit tracxpoint.com.